I'm gonna make it better was Created by Climent Canal and Sebastian Baptista. Audio by Aimar Molero.
This is an interesting look into the the process of creating kinetic type. It starts with typing out the phrase and making corrections to it altering the type and weight. It has good examples of the use ot color to create a mood- a change in the piece to keep attention. I'm Gonna Make It Better also demonstrates how one can take parts of a letter or phrase and stretch or morph it into various shapes. At times this technique deviates from type to image but is effective overall.
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